Briefing: with adversity comes innovation

Arguably, countries which were damaged by the recession are beginning to see growth again. With this growth innovators are beginning to surface.

But what does this mean when dealing with an individual who is an entrepreneur? How do they tick and how can you work with them to create something very special?

In this briefing we hear from entrepreneurs themselves as well as those that advise them on this unique personality, including:

  • Guy Rigby, Head of Entrepreneurs at Smith & Williamson, about having a chip on both shoulders.
  • John Paleomylites, founder & MD of Beatthatquote.com, speaking about the belief that entrepreneurs have in what they are offering.
  • And from experts at PricewaterhouseCoopers on the skills that entrepreneurs should have.
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Video clips produced by yBC.tv for the Hospitality Channel, including interviews from industry conferences such as the most recent IHIF conference as well as specific Hospitality Channel shoots.

Briefing: how to be successful in a crowded marketplace?

With a saturation of brands offering almost exactly same service, how do you become the brand that customers develop an emotional connection with?

Hear from some top marketing experts and entrepreneurs on what makes a great brand. Including:

  • Kevin Roberts, Chief Executive Officer Worldwide of Saatchi & Saatchi, on creating an emotional response in consumers.
  • Richard Reed, co-Founder of innocent drinks, on the three steps to create a UK success story
  • And the Founders, owners and executives of companies like Ann Summers, Pret A Manger and the Eden Project on how to stand out in a crowd.
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Briefing: Opportunities growing in emerging economies

It is no secret that the emerging economies are now seeing some very good results in terms of growth and ROI. This is the case across all industries not only for the hospitality sector.

Integral to anyone moving into these areas is the need for a local partner who understands the continuing obstacles faced with a fast-moving, unknown market.

In this briefing we hear from:

  • Konstanze Auernheimer, of STR Global, on the conditions for opportunity in hospitality across all 4 BRIC economies
  • Andrew Sangster, of Hotel Analyst, speaking about measuring the risk and reward of moving into these markets.
  • And James Lisbon, of Mishcon de Reya, about investment opportunities in Russia, Latin America and Africa
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Briefing: Facebook vs. Google+ – The Battle for the Billions

With the IPO of Facebook possibly today and Google combining the social world (Google+) with Search (Search+), the online giants are positioning themselves for an almighty battle. There is only one winner on the web and we are all about to watch who that will be. But what does it all mean for you?

In this briefing we hear from:

  • Thomas Power, Founder and Chairman of Ecademy, on Facebook vs. Google having the similarities of Pepsi vs. Coca Cola.
  • Louis Gray, the now Product Marketing Manager of Google+, on how to measure the return on investment in social media
  • And from Ramona Mehta, Partner at Mishcon de Reya, on how businesses reputations can be propelled or tarnished instantly in this digital age.
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Briefing: common sense needed for hiring success

In this week’s briefing we hear from some key experts about the importance of the workforce, and the importance of getting the right candidate the first time. With a motivated and dedicated workforce a company can have unrivalled success.

We also hear about why, as a business owner, you must understand the nature of employment law to mitigate any disputes in the future, which can be a costly and time-consuming exercise.

This week we hear from Colin Stanbridge of the London Chamber of Commerce, Surinder Arora of Arora Hotels, and Will Winch of Mishcon de Reya

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Briefing: 2012 Olympics puts the spotlight on London

The summer of 2012 promises to be a big year for the UK hospitality market. Many argue it is a chance to showcase London as the place to be for business and leisure. A base for investments and a lifestyle choice.

In this briefing we hear why London remains a prominent city on the global stage as well as the continuing challenges the city faces to maintain that status. Interviews included are with Colin Stanbridge, of the London Chamber of Commerce, Ramona Mehta, Partner at Mishcon de Reya and Arnaud de Saint-Exupery, of the Andaz at Liverpool Street are in this briefing.

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Briefing: Surfing the digital wave

This week’s briefing is a little different. A short feature with a host of experts speaking about the impact of digital technology and the changing dynamics of the hospitality business. Are you prepared for disruptive technology? Have you fully embraced the social world? Do you have all the data to make decisions? What are your customers saying about you?

In this briefing we hear from Julie Meyer of Ariadne Capital and Dragons’ Den, Gebhard Rainer of Hyatt International and Keith Holdt of Swiss Post Solutions.

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Briefing: employing now for a certain future

Accepting the fact that ‘uncertainty is certain’ is a truth that is seen in today’s market. Understanding how you can mitigate this uncertainty can be done by employing the right people. Companies are now making the changes to their staff that will mean improved efficiencies and a sought after personalised service for customers. In this week’s briefing we hear from Guy Lean, of Hospitality People Group, Will Winch, of Mishcon de Reya and Arnaud de Saint-Exupery, of the Andaz at Liverpool Street.

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Briefing: effects of recession still being felt

There are still many effects that the recession has bought on the hospitality market. Not least the fact that we are not yet seeing the buoyancy that was seen pre-2007. Sharing their thoughts in this week’s briefing are experts that give insights on a variety of variables that could still effect the nature and speed of the recovery. Experts include, Sir David Michels, of Michels & Taylor, Martin Armitstead of Wyndham Hotel Group and Michael Hirst of CB Richard Ellis.

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Briefing: embracing new engagement tools

All industries are learning about the new ways they can engage with their customers, clients and partners and perhaps most importantly potential customers. But is the hospitality industry lagging behind most others when it comes to embracing these new technologies? In this briefing we hear from some key experts about how they are using, and should be using, this new wave of technology to enhance their businesses. This includes, Leo Brand, of SwissCom Hospitality Services, Ramona Mehta of Mishcon de Reya and Robert Cook, of Malmaison and Hotel du Vin.

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