Briefing: Facebook vs. Google+ – The Battle for the Billions

With the IPO of Facebook possibly today and Google combining the social world (Google+) with Search (Search+), the online giants are positioning themselves for an almighty battle. There is only one winner on the web and we are all about to watch who that will be. But what does it all mean for you?

In this briefing we hear from:

  • Thomas Power, Founder and Chairman of Ecademy, on Facebook vs. Google having the similarities of Pepsi vs. Coca Cola.
  • Louis Gray, the now Product Marketing Manager of Google+, on how to measure the return on investment in social media
  • And from Ramona Mehta, Partner at Mishcon de Reya, on how businesses reputations can be propelled or tarnished instantly in this digital age.
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Briefing: Surfing the digital wave

This week’s briefing is a little different. A short feature with a host of experts speaking about the impact of digital technology and the changing dynamics of the hospitality business. Are you prepared for disruptive technology? Have you fully embraced the social world? Do you have all the data to make decisions? What are your customers saying about you?

In this briefing we hear from Julie Meyer of Ariadne Capital and Dragons’ Den, Gebhard Rainer of Hyatt International and Keith Holdt of Swiss Post Solutions.

If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

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