Briefing: African economy is an environment for growth

There is enormous potential for the hospitality industry to expand in Africa. The long term trends suggest that there is a positive future to be had. Continued economic growth and improved infrastructure is giving companies a strong environment to work in.

The hotel market in Africa is still relatively new so there are gaps to be filled, new customers to be reached and new services to be offered. There is great scope for experienced companies to find their place in Africa. Discussing the African economy are:

• Daniel Silke, Political Analyst & Keynote Speaker, Political Futures Consulting on democratisation in Africa
• Philippe Baretaud, SVP, Development Europe, Middle East & Africa, Accor SA on the African economy in five years
• David Harper, Head of Property Services, Hotel Partners Africa on Africa’s hotel shortage and economic growth
• Filippo Sona, Director – Head of Hotels & Hospitality (MENA Region), Colliers International on Africa offering a virgin market as well as economic growth

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Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.