Briefing: the time to budget

One of the latest developments in European hospitality is the very bullish view of the budget hotel sector. Consumers are willing to compromise on luxury if it means a fair price. This increased competitiveness is being seen across the European market leaving much of the mid-market sector being squeezed and having to reassess their hotel product.

What does the future hold for the budget sector? And how will hoteliers look to capitalise on this new wave of excitement? All these components are discussed in this briefing, including comments from:

  • Peter Verhoeven, COO – ibis Brands Europe for Accor SA on the sectors increasing competitiveness
  • Josh Wyatt, Director – Hospitality & Leisure for Patron Capital Advisers LLP on the booming sector in Europe
  • Patrick Dempsey, Managing Director of Whitbread Hotels and Resorts on the ingredients of a successful budget hotel
  • And Rob Gray, Director – Head of Hotels & Leisure – West Register Property for RBS Global Restructuring Group on the hotel product that is on the rise
 


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Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.

Briefing: providing value for money in low cost hotel operations

One trend in hospitality has not changed for over 2000 years – people want a good bed, a decent shower and somewhere safe to sleep the night. The growth in the low-budget sector has been testament to this.

Hotel brands still need to deliver value for money, but if the above components are at the core of any offering, the likelihood is that the perceived value of the product is high.

Many believe there will be continued growth in the budget sector with new innovations allowing the best use of space.

Experts in this week’s briefing include:

  • Joe Stenson, of Queensway Group on the transparency needed with hotel products.
  • Peter Malone, Managing Director of Madison Mayfair on delivering a great service at a reduced cost.
  • Andrew Sangster, Editor of the Hotel Analyst on the 2,000 year old trend.
  • And John Brennan, CEO of Jurys Inns Group on targeting customers at the right price.

If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.

Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the most recent IHIF conference as well as specific Hospitality Channel shoots.

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