There is exciting growth in Africa, but what does the industry need to remember in order to build a market that works? Deals need to be solid, finances need to be secure, and the existing culture and infrastructure needs to be considered.
There is little point in rushing through a development that cannot be sustained for the future. It is also vital that there is quality in the product on offer. In this briefing four experts give their views on the key elements for successful developments in Africa:
Peter Greenberg, Travel Editor, CBS News with three pieces of advice for the hospitality industry
Olaf Schmidt, Global Sector Head – Tourism, Retail & Property, IFC – World Bank Group shares three messages from the IFC
Philippe Doizelet, Managing Partner, Horwath HTL – France on what the African hospitality industry could improve on
Rohan Patel, Director, Sankara Hotel Group Kenya Ltd on why hotel development projects must be sustainable
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Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interview from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.
Africa is a continent which many view with much trepidation and caution due to its relative unknown way of doing business. That is at least the general assumption from those who have visited…
The continent is one of incredible opportunity for all industries not only for the domestic population but also for big hotel brands moving into markets and investing in the potential. Understanding this potential is very important, what hotel product will work well?
Who should you choose as local partners? What are the pitfalls from those that have been there. Find out in this briefing:
- Ewan Cameron, CEO of Lonrho Hotels on the opportunity he sees on the continent
- Trevor Ward, Managing Director of W Hospitality on the hotel product which will work well
- Nawfal Bendefa, Managing Director of ACTIF INVEST on the investment building blocks needed
- And Valentine Ozigbo, MD & CEO of Transnational Hotels & Tourism Services Ltd on the market which is about to explode
If you’ve been sent to this page but you’re not yet on the circulation list to receive these regular briefings and you would like to sign up, you can do so here. It’s free.
Video clips produced by ybc.hpgcms.wpengine.com for the Hospitality Channel, including interviews from industry conferences such as the IHIF conference as well as specific Hospitality Channel shoots.